Start Something that Matters Launch Party
Wednesday, February 8th, 2012 at 4:17 pmThank you to everyone who came to the Start Something that Matters Launch Party last night! TOMS did a great job of laying on the event. Staff from across Random House gathered in our canteen to celebrate the launch of Blake Mycoskie’s Start Something that Matters - the inspirational story behind TOMS shoes.


To give you some background… TOMS started in 2006 as the company that would match every pair of shoes purchased with a pair of new shoes given to a child in need - Since 2006, TOMS has given over 2 million pairs of shoes to children in need.
Blake Mycoskie, the charismatic entrepreneur behind TOMS, tells us how he achieved his goal – incorporating something he was passionate about whilst finding success in the process.
It really is an incredible story and we’re very excited to be publishing the book here in the UK. I hope you’ve all had a chance to have a look at the copies we gave out last night!
We had an incredibly enthusiastic response to the event last night– and I know that we’ve all been enjoying looking at each other’s customized TOMS!
Just some logistical details about looking after your shoes: Seal the colour, by putting a dry tea-towel over the shoe and ironing over it.
Video Clip
You can leave a response, or trackback from your own site.

Remember that by posting a comment you are agreeing to the website Terms of Use.